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Google Agrees To Crack Down on Fake Reviews for UK Businesses

3 months 2 weeks ago
Google will take firmer action against British businesses that use fake reviews to boost their star ratings on the search giant's reviews platform. From a report: The UK's Competition and Markets Authority (CMA) announced on Friday that Google has agreed to improve its processes for detecting and removing fake reviews, and will take action against the businesses and reviewers that post them. This includes deactivating the ability to add new reviews for businesses found to be using fake reviews, and deleting all existing reviews for at least six months if they repeatedly engage in suspicious review activity. Google will also place prominent "warning alerts" on the Google profiles of businesses using fake reviews to help consumers be more aware of potentially misleading feedback. Individuals who repeatedly post fake or misleading reviews on UK business pages will be banned and have their review history deleted, even if they're located in another country.

Read more of this story at Slashdot.

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Mega UK datacenter greenlit, but we still don't know who's moving in

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Hyperscaler mystery deepens as Hertfordshire braces for bit barn blitz

Approval was last night granted for a mega datacenter in Hertfordshire, close to London's M25 orbital motorway, clearing the way for construction to begin. The identity of the eventual occupier, said to be a hyperscale operator, has yet to be disclosed.…

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