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What Made Meta Suddenly Ban Tens of Thousands of Accounts?

Slashdot
2 months 1 week ago
"For months, tens of thousands of people around the world have been complaining Meta has been banning their Instagram and Facebook accounts in error..." the BBC reported this month... More than 500 of them have contacted the BBC to say they have lost cherished photos and seen businesses upended — but some also speak of the profound personal toll it has taken on them, including concerns that the police could become involved. Meta acknowledged a problem with the erroneous banning of Facebook Groups in June, but has denied there is wider issue on Facebook or Instagram at all. It has repeatedly refused to comment on the problems its users are facing — though it has frequently overturned bans when the BBC has raised individual cases with it. One examples is a woman lost the Instagram profile for her boutique dress shop. ("Over 5,000 followers, gone in an instant.") "After the BBC sent questions about her case to Meta's press office, her Instagram accounts were reinstated... Five minutes later, her personal Instagram was suspended again — but the account for the dress shop remained." Another user spent a month appealing. ("In June, the BBC understands a human moderator double checked," but concluded he'd breached a policy.) And then "his account was abruptly restored at the end of July. 'We're sorry we've got this wrong,' Instagram said in an email to him, adding that he had done nothing wrong." Hours after the BBC contacted Meta's press office to ask questions about his experience, he was banned again on Instagram and, for the first time, Facebook... His Facebook account was back two days later — but he was still blocked from Instagram. None of the banned users in the BBC's examples were ever told what post breached the platform's rules. Over 36,000 people have signed a petition accusing Meta of falsely banning accounts; thousands more are in Reddit forums or on social media posting about it. Their central accusation — Meta's AI is unfairly banning people, with the tech also being used to deal with the appeals. The only way to speak to a human is to pay for Meta Verified, and even then many are frustrated. Meta has not commented on these claims. Instagram states AI is central to its "content review process" and Meta has outlined how technology and humans enforce its policies. The Guardian reports there's been "talk of a class action against Meta over the bans." Users report Meta has typically been unresponsive to their pleas for assistance, often with standardised responses to requests for review, almost all of which have been rejected... But the company claims there has not been an increase in incorrect account suspension, and the volume of users complaining was not indicative of new targeting or over-enforcement. "We take action on accounts that violate our policies, and people can appeal if they think we've made a mistake," a spokesperson for Meta said. "It happened to me this morning," writes long-time Slashdot reader Daemon Duck," asking if any other Slashdot readers had their personal (or business) account unreasonably banned. (And wondering what to do next...)

Read more of this story at Slashdot.

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